The hormonal health decision engine

Your hormones are always speaking. Stop guessing what they're saying.

Whether you cycle, have an IUD, live with PCOS, or are moving through menopause — Ovtana turns your body's signals into daily decisions: what to eat, how to train, when to rest. Calories logged from a photo. A companion to talk it through.

Launching soon on iOS & Android. Join the waitlist for first access and a founding-member price. For women 18+.

Your day, decided tap to see it change
Target
Eat
Train
Recover

Example shown: a 2,000-calorie maintenance with a mild fat-loss goal. Ovtana personalizes to your own body, signals, and goals.

Google gives you information. Doctors give you appointments. Ovtana gives you daily decisions.

Trackers are dashboards you have to visit. Ovtana is the answer that comes to you — one clear thing to do today, grounded in where your body actually is.

Built for real moments

The questions you've been carrying alone

"What do I even make for dinner?"

It's 6pm and you're standing in the grocery store. Ovtana already knows where your body is this week — one answer, matched to your phase, your goals, and what you actually like eating.

"Why does the same workout feel impossible this week?"

Because most training plans were written for male physiology. Ovtana programs your lifts, cardio, and rest around your hormones — so a hard week is planned, not a mystery.

"Why does my calorie goal work one week and fail the next?"

Because it's the wrong number half the month. In your luteal phase your burn rises 200–300 calories — Ovtana moves your target with your body, while other apps hand you one number for the whole year.

"My IUD stopped my period — but my body didn't stop changing."

No bleed doesn't mean no signals. Ovtana reads energy, appetite, and sleep instead of a calendar — so you're never locked out just because you don't cycle.

How it works

One ecosystem, built around your hormones

Your hormones set the context. Your nutrition, your calories, your movement, and your rest all follow from them — so Ovtana connects all of it in one loop.

Cycle & signal models

Works with a period, an IUD, PCOS, or menopause. Ovtana models your signals — energy, appetite, sleep, mood — not just calendar days.

Calories that move with you

Your target isn't static, because your body isn't. Ovtana re-runs your math as your phase shifts your burn — up to ~300 calories within a single month.

Phase-matched training

Your movement needs change too. Strength, cardio, and recovery programmed for your hormones — not a plan written for male physiology.

Food, decided

Meal guidance keyed to where your body is — and calories logged from a photo in seconds, counted against today's target.

Talks it through

A companion that knows your history and answers the questions you stopped asking — without judgment, at 2am if that's when they come.

Private by design

18+ only, by deliberate choice. Your data exists to make your guidance smarter — it is never sold, ever.

The math that changes

Your needs change every week. So does your math.

Other apps hand you one calorie number for all 365 days. But your hormones shift your burn, your appetite, and your movement needs week by week — and what you can't measure, you can't manage. Ovtana measures the change.

1,700
Menstrualyour period
1,700
Follicularenergy rising
1,700
Ovulatorythe peak
2,000
Lutealburn rises +300

Same goal. Different week. Different math.

One woman, a 2,000-calorie maintenance with a mild fat-loss goal: her target holds at 1,700 for most of the month, then rises to 2,000 in her luteal phase — because her body's burn does. Ovtana runs this math for you, every day, and re-checks it against your own logs and weight trend. Estimates use the Mifflin-St Jeor equation for women; your TDEE is a starting point, not gospel. Sustainable fat loss is a 250–500 calorie deficit; lean muscle gain a 200–350 surplus. Illustrative only — not medical advice.

Get your daily targets — join the waitlist

The real competition

Her health is scattered across seven apps

Ovtana's biggest competitor isn't another period tracker — it's fragmentation. Today a woman pieces her hormonal health together across a cycle app, a food app, a wearable, a search bar, a feed, and a notes app that don't talk to each other. Nothing sees the whole picture. Nothing knows her context.

Flo / Clue"where am I in my cycle?"
MyFitnessPal / Cal AI"how many calories should I eat?"
Oura / Apple Watch"what are my biometrics?"
Google / ChatGPT"is this normal?"
TikTok / Instagram"what should I try?"
Notes app"what were my symptoms?"
Supplementsbought somewhere else
Ovtana

One intelligent companion that understands her hormonal context

Ovtana absorbs the whole stack into a single system that knows where her body actually is — and turns it into one clear decision at a time.

Cycle & signalsFood & caloriesTrainingBiometricsAnswersSymptoms

We're not building the best period tracker. We're building the operating system for women's hormonal health.

That's the destination. We start where the pain is sharpest — a phase-aware engine that tells her what to eat and how to train — then unify the rest of the stack around the context no other app understands: her.

Every stage

The app you never outgrow

Hormonal life isn't one chapter — and your app shouldn't be either.

Cyclingregular or irregular
PCOSfood & training first-line
IUDsignals, no calendar
Endometriosisenergy-aware pacing
Trying to conceivetiming & nourishment
Postpartumrebuilding, gently
Peri & menopausethe new normal, decoded

Every year you log, your guidance gets smarter. Your history becomes your advantage — through every transition, in every chapter.

A product philosophy

Hormonal insight shouldn't be a luxury good

No hardware

No $369 wearable, no thermometer ritual, no charger to forget. Ovtana needs you, your phone, and the willingness to notice your own signals.

No appointment

Clinical care matters — and Ovtana isn't it. It's the daily layer between appointments: the decisions no fifteen-minute visit has time to cover.

No gatekeeping

A free tier that's genuinely useful, premium under the price of a lunch, and a student plan — because the woman on a student budget has hormones too.

The Ovtana bar: if she can afford a coffee habit, she can afford to stop guessing.

Taniya, founder of Ovtana
I've lived with PCOS for two decades. I spent twenty years learning by trial and error what no one would explain to me — why my energy crashed, why the workouts stopped working, why "your labs are normal" never felt like an answer. Ovtana is the app I needed at 18. I'm building it so you don't have to figure it out alone — and building it to be within reach, because hormonal insight shouldn't depend on what you can spend.

Taniya Founder · Two decades navigating PCOS · Formerly finance & strategy at Netflix and Block · UCLA Anderson MBA

Early access

Stop guessing. Start deciding.

Ovtana launches soon on iOS and Android. Join the waitlist to be first through the door — with a founding-member price when we open.

For women 18+ · We'll only email you about Ovtana. No spam, ever.